Cat People, one of the most promising international brands in China's apparel industry, has been making waves since its inception in Hong Kong back in 1998. Over a decade of dedicated effort and innovation has transformed CAT International into a modern, large-scale brand with a strong focus on professional R&D, fashion lingerie, trendy women's wear, and sportswear. With an annual turnover reaching hundreds of millions of yuan, the group has established operations centers in Wuhan and Shanghai, while also owning and operating joint ventures in Guangdong and Hong Kong. The company now has four fully owned subsidiaries across these key regions.
Today, Cat People's fashion presence spans over 180 large and medium-sized cities across 29 provinces, with more than a thousand retail outlets nationwide. The brand has built a powerful reputation and is valued at over 3 billion yuan, thanks to its consistent quality, stylish designs, and customer-centric approach. In 2009, Cat People launched an innovative retail chain model for underwear, aiming to maximize returns for both business partners and regional operators. This strategy not only strengthened customer relationships but also helped build a "fashion empire" that continues to grow.
Our goal is to provide the smoothest brand support possible, ensuring mutual growth and profitability for all stakeholders. We are excited about the opportunity to work closely with you and achieve a win-win outcome together.
Franchise Opportunities: Cat People is expanding rapidly, targeting county-level cities with a goal of opening thousands of stores within three years. Each franchise is designed to meet specific standards based on location—such as 10 stores in provincial capitals, 3–5 in city-level areas, and one in each county. This strategy ensures broad market coverage and local brand recognition.
To become a franchisee, candidates must align with Cat People’s core values, demonstrate management experience, and have a strong commitment to brand development. We look for passionate entrepreneurs who are eager to grow and succeed alongside us.
Marketing Model: Cat People operates under a brand retail monopoly model, where the headquarters handles product ordering, delivery, discounts, and promotional support. Each store receives tailored assistance from the beginning, including marketing and customer support systems.
Support for New Franchisees: We offer free initial fees, covering 5% of the first purchase, which is invested by the company to support local media campaigns. Depending on the store size, we provide free tooling kits—such as three sets for a 60-square-meter store. All terminals receive 100% props support, including free bags, light boxes, posters, display stands, and clothing racks at cost price.
Large stores over 100 square meters receive special support, including exclusive rebate policies when sales targets are met. Regular training sessions are provided, covering everything from product display to sales techniques. We also organize themed events to keep the stores dynamic and engaging for customers.
Shaoxing Haisa Textile And Garment Co.,Ltd , https://www.haisafashion.com