Cat International has become one of the most promising international brands in China's apparel industry. Since its debut in Hong Kong back in 1998, the brand has spent over a decade refining its vision and building a strong foundation. Today, it stands as a modern, large-scale brand operation focused on professional R&D, fashion lingerie, trendy women’s wear, and sportswear. With annual turnover reaching hundreds of millions of yuan, the company has expanded across China, establishing operations centers in Wuhan and Shanghai, as well as owning and managing subsidiaries in Guangdong and Hong Kong. The group currently operates more than 1,000 sales outlets nationwide, covering over 180 major cities across 29 provinces. With a brand value exceeding 3 billion yuan, Cat International has solidified its position as a leader in the fashion market.
In 2009, Cat International introduced an innovative retail chain model designed to maximize returns for both business partners and regional markets. This strategy aimed to build a strong connection between customers and the brand, helping to establish a true "fashion empire." The company is dedicated to providing smooth brand support to ensure mutual profit growth. We are excited to collaborate with you and create a win-win situation together.
For those interested in joining the Cat International franchise, the program targets county-level cities, aiming to open shops in 10 provincial capitals, 3–5 city-level cities, and one store in each county. The goal is to reach 10,000 new stores within three years. To become a franchisee, candidates should align with the brand’s philosophy, have management experience, and be committed to long-term development and success. The marketing model includes a brand retail monopoly, with headquarters handling product ordering, delivery, discounts, and promotions. Each store receives special support during opening, including customer system assistance.
As part of the support package, new franchisees receive 5% of the initial purchase cost covered by the company, which is invested in local media campaigns. Free tooling kits are provided based on store size—such as three sets for a 60-square-meter terminal. All stores get 100% support for display props. Additionally, free bags, light boxes, posters, POP displays, clothing racks, and models are supplied at cost. Large stores over 100 square meters receive special support, including rebates when sales targets are met. Regular training sessions on product presentation, sales techniques, and theme-based events are also offered to help franchisees succeed.
Shaoxing Haisa Textile And Garment Co.,Ltd , https://www.haisafashion.com