Starring Jet Li, the martial arts action film "Huo Yuanjia" directed by Yu Rentai tells the story of Huo Yuanjia's weak illness in childhood. With the help of a young friend, Nong Jinyu, he took advantage of his family to sneak martial arts and set up a "Tianjinmen." "The volunteer." When he grows up, he is ashamed of his life and is brave enough to fight his opponent in a contest with another master of the "Tianmen" Qin, and his mother and daughter are also killed by Qin Yiyi. . Huo Yuanjia, who was desperate and desperate, fled to a Bianque village. Under the help of the girl Yueci, Huo Yuanjia lived in this small village for several years. Peaceful, quiet, and idyllic pastoral life made him sink into the heart to think about the true meaning of martial arts for a person, a nation, and gradually realized the true meaning of martial arts. Later, the Eight-Power Allied Forces invaded China. Huo Yuanjia used the power of the peasant to go to Shanghai to challenge the success of the Russian Hercules, and then set up the "Jingwu Gymnastics Association", and eventually became the story of a generation of patriotic masters.
The whole film revolves around a theme: a very simple person who has been eager to succeed since childhood, and has been frustrated and hit because of blind pursuit of results. Then, after a long journey of heart and mind, we will be successful.
After the author's view, I can't help feeling a lot. In fact, isn't it true that a marketing person's mental experience in the process of growth is not so?
In the modern workplace, even around us, there are many examples of this: success in youth, then rapid expansion, lack of self-discipline, and not subject to the relevant system, thus hitting a career. The cause went to a low point and lost its way. Gradually discovered that living is not a matter of one's own. There are friends, families, and then grow up and form a responsibility to society. So, what kind of mind and wisdom in Huo Yuanjia is what our marketing people need to experience?
1. What is a successful marketer?
At the thought of "successful people", we may unconsciously come up with the image of a famous car mansion, a head-on, and a thriving. However, as a marketer, we may not have thought about this issue very carefully, and we seldom go deep into the definition of success. So how do you correctly understand the concept of success? I think:
(1) Success is to defeat yourself.
In order to understand more deeply the idea that "success is to overcome ourselves", we first discuss its definition from the opposite side.
In the first place, success is not to surpass others.
Plot 1: The hour of Huo Yuanjia suffers from asthma, and his father, Huon, will not let him practice martial arts. In a battle between Fujian and Taiwan, Horne deliberately lost to Zhao Zhongqiang, the head of Zhao Jiaquan. Huo Yuanjia dissatisfied, and Zhao Jian, the son of Zhao Zhongqiang, was compared to Wu Lai in the ring. Huo Yuanjia, who was not as good as the man, lost to Wu Gong and was much more than Zhao Jian. After the loss, Huo Yuanjia vowed: "I will not allow anyone to knock me down here in the future." Later, Huo Yuanjia made his own lost fist, far surpassing Zhao Jian in martial arts training. After growing up, in the battle against Zhao Jian, Huo Yuanjia easily won with the martial arts beyond the other side.
I once had a friend who asked me: "The sales performance in our district is always ahead of several other districts. It is always ahead of the competition. Is this not a success?" I can't answer this question right away, I just want to ask Is the second, third and even the latter one a failure? Just like the solitary defeat in Jin Tangyong's novels, he has never had an opponent in his life, because he has surpassed others far away, but he has to constantly overcome the loneliness of the heights, and later in the depression. But for the rest of my life. And my friend, in the company can always be ahead, but this score should be compared with market leaders? How about comparing with the whole industry? Therefore, success is not to surpass others, although surpassing others can make you stand out, but transcendence is only a short-term victory. Only by constantly surpassing themselves and constantly surpassing the achievements they create will marketers enjoy the joy of success.
Second, success is not to defeat others.
Plot 2: On the birthday banquet of Qin Master, another master of “Jinmenâ€, Huo Yuanjia challenged the book under the Qin Festival and signed “Life and Death†and defeated Qin Ye on the same day. The friend Nong Jinxi said to him: "Huo Daxia, you finally got your wish to get your 'Tianmen front', but Qin Ye was dead before two hours." Become the "Tianmen front" Huo Yuanjia and Without the joy of success, it is unusually empty and remorse...
Often see or hear such an event: a certain domestic communications operator is in a position to compete with competitors when developing customers; a company’s business representative can find a good position in order to post a poster in the customer’s store, actually taking the competitor’s The poster was torn off and put on the company's replacement...
Regardless of other factors, it is only mentally speaking that this may be the practice of defeating the opponent. But when you defeated your opponent, did you really succeed? From the challenge of marketing people's minds, it is said that only the inner self is challenging the external self. Defeating an opponent is not a success, not to mention that the opponent is not so easy to be defeated. Even if you defeat others, don't be happy, because you may have lost yourself. Like Huo Yuanjia, although he defeated his opponent, he lost his friends, lost his loved ones, and lost himself...
From another perspective: the opponent may be used to motivate himself, so don't look at the opponent with hatred. Success is not to defeat others with their own strength, because the success of winning is not a real success.
Plot 3: After Huo Yuanjia lost to Zhao Jian, Huo Hu said to him: "Children, the place where martial arts is more powerful is not to defeat others, but to restrain their own ambitions."
After Huo Yuanjia grew up, he never lost in the competition between Fujian and Taiwan. The mother still said to him: "Despite these years, although you have not been defeated, the larger enemy is yourself. You need to overcome yourself."
There is a saying in the Tao Te Ching that "winning the power of the people, the winner is strong" means that it is powerful to defeat others, and to overcome yourself is the real strength. As mentioned above, Huo Yuanjia defeated Zhao Jian and defeated Qin Ye, but he could not overcome the emptiness in his heart. Sometimes people are very vulnerable when facing themselves. As the saying goes, "to overcome your own heart, better than siege and plunder the pool", it can be seen that it is so difficult for people to overcome themselves, even the masters such as Huo Yuanjia are no exception. For marketers, if you can't beat yourself and you always do what you think you shouldn't do, you can't call it a successful marketer.
(2) Success is to contribute to yourself
Story 4: A childhood friend, Nong Jinyu, met with Huo Yuanjia in Shanghai. Huo Yuanjia asked: "When are you going, this time!"
"I am not ready to leave this time!" Nong Jinyu replied.
"What about your business in the building?"
“Yueyuelou has let me sell it.â€
"Sell it? Haoyuelou is the life of your life!"
"Compared with your ambition, what is the business of my business?!" Nong Jin said: "If you want to establish Jingwu gymnastics, there is no money to do it!" He said that he took out a silver ticket. On the table...
Story 5: When he competed with Japanese master Tanaka Anno, Huo Yuanjia’s tea was poisoned by the Japanese. After the poisonous hair, Nong Jinfu helped Huo Yuanjia cry and said: "Yuan A, we don't fight, I will take you to the hospital."
"I am just a martial artist. I have spent many years learning what martial arts is. What can I do with martial arts? The game is not over yet. People can't choose the beginning of life, but they must have the courage to finish." step."……
I remember seeing such a story: Master and apprentices went down to the mountain and went to a wealthy family. The rich man donated a thousand and two silver, and then met a poor old woman who donated two pennies. Master said that the female donor donated a lot. money. The apprentice was surprised to ask: "The rich man donated a thousand and two, you didn't speak, and the old man only donated two pennies. Why do you say that she donated more?" Master replied: "Those thousand are wealthy owners." A small part, and the two literary money is the whole of the female donor. "A success of a person is not to see what he has done, but to see if he has fully contributed all his power. In the film, the farmer’s strength was successful. He contributed his lifelong efforts to “Jianyuelou†for the establishment of the Jingwu Gymnastics Association. Huo Yuanjia was successful. He contributed his life to the country and the nation. A great man once said: Life is for the purpose of service. When it has the ability to serve thousands of people, it must serve thousands of people. When it has the ability to serve 100 people, it must serve 100 people. When one or two people serve, they try their best to serve one or two people. As a marketer, when examining whether you are successful, you can ask yourself: Do we contribute all of our organization, family, and society? Therefore, I feel that it is a truly successful marketer to beat yourself and contribute your own marketing talent.