Xinhua Dan Qin Li Yu signed a feather down jacket interpretation of fresh and bright

After the "90" movie and television star Li Qin, on June 23, in the feather brand down 2012 new conference officially signed as the brand image spokesman, and will be fresh and bright line, interpretation of feather Yu daily routine of the new image. Li Qin plays a leading role in film and television industry because of his famous roles such as young Bao Chai in "The New Dream of Red Mansions", grapes in "Watch the Sky", and Yang Kaihui in "Party Albert". Shangyu brand has a legendary brand history, then produced for China's first down jacket, popular in Shanghai, leading the country, as the industry glory. Today, positioning on the daily feminism, feather, once again gorgeous appearance, the new image of the spokesman has also become one of the new action. Hu Xiaofeng, general manager of the feather company, said Li Qin both elegant and classical temperament, but also have a modern sense of fashion, very fit with the feather brand. Yu down jacket in addition to the continuation of the classic, but also to fashion, bright, simple, elegant and other different styles, create a new brand image and product image. The conference, with the theme of "new success of new feather", inherits the professional quality of the brand in the past 37 years and integrates the elements of international fashion. The three major series are aimed at the target groups of 25-50 years old and target different age groups Demand, to be easier to mix, pay more attention to quality, more practical wear, more cost-effective distinctive features, interpretation of the "daily fashion" a new orientation. New three series, "Fashion Style" series focus on thin fashion, pure color, suitable for 25 years old, the pursuit of the forefront of fashion, willing to try different styles of wearing trendy people. "Classic remix" series highlights the simplicity of beauty, is the essential quality of the 30-year-old pursuit of quality and comfort of autumn and winter single product; and gorgeous noble color, rich big fur collar, highlights the temperament of the creative style is "luxury Charm "series of design highlights, the taste of the crowd of 45-year-old will be described to the extreme. From the fashion industry, news media and feather partners to participate in this fashion festival, the new fashion accessories have added: the quality and wear on the feather brand has always had a good reputation, today's "new Feather "more show" new wonderful ", it's best, slim and stylish, to meet different groups, suitable for winter daily. At the conference, Li Qin expressed great appreciation for the new products displayed. From three series, she chose her own favorite down jacket: "These three series are very suitable for everyday fashion with style, reflecting the different styles, two of which I want to wear, as well as a Pieces for Mom. "

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