French fashion brand FEXATA's first image store in Asia Pacific opened

Fast fashion trends sweep the Chinese clothing market
In recent years, "Fast Fashion" is sweeping the global fashion world with an improbable momentum, which has changed people's consistent understanding of fashion brands. "Fast fashion" is a rapid business model based on the idea of ​​creating "fashion that everyone can afford to wear". It takes the quick reaction as the soul and greatly shortens the production cycle of clothing, from design to production to launch. In the market, the entire cycle is controlled within 1-2 months, bringing the most popular fashion on the T stage to the public in the fastest speed. Nowadays, the Chinese fashion industry has also stirred up a wave of “fast fashion”.

French fashion brand FEXATA's first image store in Asia Pacific opened

French fashion brand FEXATA's first image store in Asia Pacific opened

FEXATA Asia Pacific Opens Fashion Party
Guangzhou, August 6, 2011, FEXATA, a fast-fashion boutique brand representing French romanticism, opened its first image store in the Asia-Pacific region in Fashion Square, the popular venue for all the way to Henan. On the same day, the high-level FEXATA brand personally attended the ribbon-cutting ceremony for hosting the first store in the Asia-Pacific region. Also on the scene were Miss Chen Wei, the beauty host who was active on the Guangzhou TV screen, and Miss Qian Ying , the famous actress “The Foreign Daughter-in-law” and Huang Fei, and the host of the famous entertainment program “Cantonese Night Entertainment”. Miss Hu Xiangzhen and her good partner to Mr. Anshen . Four well-known Guangzhou fashionistas and mainstream media reporters witnessed this wonderful moment together.

The "flash" that is popular among a group of young people has brought the first boom to the opening fashion party that day. Twenty dancers performed the “flash” dance of fashion personality at Trendy Square, attracting the attention of many passers-by. As the dance conveyed, the women's brand FEXATA from Paris, France emphasized “mix and match”, “personality” and “sexy”. "Unification is the trend indicator of contemporary urban women.
In contrast to the classical clash of water green and black and white, and the irregular lines depicting the beauty of modern architecture, two foreign models dressed in FEXATA's seasonal dresses gracefully, bringing vivid visual shock to the guests. On the day of the party, FEXATA also invited local famous female DJ to perform live discs. In its special dance music for FEXATA and Mix, the atmosphere of the scene ushered in another climax.

French fashion brand FEXATA's first image store in Asia Pacific opened

【Brand information】
FEXATA, a French fashion brand originating from Paris, is inspired by the romance of the French street, emphasizing "mix and match", "individuality" and "sexy". It perfectly captures the golden ratio of fashion and sex.
After FEXATA entered China, it re-adjusted the product style according to the dress requirements and characteristics of Asian women and subtly blended French trend elements with the Chinese market. FEXATA targets 20-35-year-old urban women. The products include the CITY TREND personality series and the FASHION urban series. It meets the daily dress requirements of the women in terms of personality and fashion.

Address: Fexata Flagship Store, 1st Floor, Trend Station Shopping Center, Tianhe Henan Road, Guangzhou (opposite to the southeast gate of Zhengjia)
FEXATA Women's Online Join: http://