Deer has long been a symbol of good fortune and happiness in ancient traditions. Recently, "Autumn Deer," the leading brand in home service in China, celebrated its 20th anniversary with a grand event titled "Home Enjoy 20 Years" at the Phoenix Hotel. The celebration was attended by leaders from the China Textile Industry Association, the China Textile Commerce Association, and the China Household Service Professional Association, as well as key figures from Fanglukun and Fang Junkai, along with nearly 600 distributors from across the country. Over 30 major domestic media outlets also covered the event, showing strong interest in the brand's milestone.
The event featured an impressive stage setup, dazzling lighting, emotional songs, magical performances, and other captivating acts that showcased the "fashion, joy, atmosphere, and warmth" of Autumn Deer’s "Home Enjoy 20 Years" theme. Guests were treated to a visual and auditory feast, and the final performance—a group singing of the "Autumn Deer Song"—brought tears to many eyes, creating a deeply touching atmosphere.
Since its establishment, Autumn Deer has been committed to building a unique "self-cultivation, Sijia Shou love" home culture, striving to create a warm and inviting living environment. The founder has always adhered to the philosophy of "hard work, pragmatism, pioneering spirit, and innovation." Over the past two decades, Autumn Deer has steadily led the trend in China's home fashion industry, growing alongside the rapid development of the sector.
Autumn Deer continues to focus on home services as the core of its multi-brand chain strategy, promoting the concept of "enjoying life, feeling comfortable at home." The brand has partnered with renowned names such as Your Posture, Dream Partner, and Lennon Child, and its products are now popular in over ten countries, including the U.S., Canada, and Western Europe. With its unique style, high-quality craftsmanship, and comfortable fabrics, Autumn Deer brings a fresh and modern concept of home life to urban families.
Guangdong Qiulu Industrial Co., Ltd., the parent company of Autumn Deer, has received numerous awards and social recognition. In 2008, it was honored as the "China Home Service Industry Veteran Brand" and "Guangdong Famous Product," and also won the "Top Ten Well-Known Brands in Guangzhou" and the "Best Image Design Award." Today, the company has evolved into a large-scale home service brand, integrating design, R&D, production, supply, marketing, and management. It has established large industrial parks in Guangzhou and Shantou, marking its continued growth and success.
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