In Tokyo, there used to be an organization conducting public opinion polls among primary and secondary school students to find out what they liked most about school. Interestingly, all the students surveyed mentioned that they adored their uniforms. Most Japanese schools require uniforms, which aren't just branded with the school logo but also carry a trendy appeal. On the bustling streets of Shibuya, where many young people gather, you'll often spot groups of female students wearing their school uniforms, even those who’ve already graduated. When asked why they continue to wear them, they simply say, "The uniform is our favorite outfit." Japanese school uniforms typically come in summer and winter versions, with some schools offering additional styles like autumn jackets or backpack-inspired designs. These uniforms are usually commissioned from specialized manufacturers, often maintaining a classic look for years, leading to stable partnerships between schools and suppliers. A full uniform set usually costs around 40,000 yen (approximately $300 USD), making it a significant revenue stream for apparel companies.
The basic uniform style for girls is sailor-style, paired with short skirts and long stockings, while boys wear a more formal tunic. About 85% of school uniforms feature dark blue as the dominant color. Their main purpose is to reflect the school’s ethos and regional identity, though they’re also loved by students and stand out against mainstream fashion trends. Dark blue complements Japanese skin tones well, creating a harmonious blend that feels both practical and stylish. Every decade, Japanese high schools tend to refresh their uniform styles. Three years ago, Tokyo High School began updating its uniforms by inviting students to try out different design concepts. After voting, the final style was chosen. Tochigi High School, responding to student complaints about outdated uniform designs, collaborated with a renowned department store designer to create a fresh look. The school claims these uniforms instill pride and encourage self-discipline among students.
Some new high schools have taken this a step further by hosting uniform design competitions, encouraging students to submit their own ideas. This initiative has gained significant media attention, boosting the school's profile. Winners for the best summer and winter uniforms will be officially adopted soon. Despite Japan’s trend of colorful, unconventional hairstyles, school rules remain strict in most institutions. Girls, in particular, are expected to adhere to guidelines regarding skirt length, hairstyle, and footwear. Non-compliance often results in disciplinary action. Many students rebel against these restrictions by skipping school. Some parents argue that enforcing standardized uniforms infringes on students' personal freedoms, advocating for more flexibility. Consequently, schools without mandatory uniforms are becoming more common. However, the general rule remains that attire should align with student identity—clothing shouldn’t be flashy, overly expensive, or revealing, nor can students wear high heels. Physical education classes require specific sportswear and sneakers, along with a school badge.
For students who opt for freedom in choosing their attire, wearing a beloved uniform remains a viable choice. Hence, “uniform exchange shops†have emerged. These businesses specialize in producing and selling uniforms from prestigious schools or those designed by famous designers. Surprisingly, the cost of second-hand uniforms can sometimes exceed that of regular ones.
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