Today's rapid social and economic development, many people began to pay attention to the female consumer market, and underwear as a necessity for women, has become a hot topic, many people began to visit the underwear brand , but many people have no standard, do not know how to choose the brand , You know some big underwear like love, Triumph, Sissi underwear brands, but these brands are too demanding.
Prior to the visit to determine the following goals
1. Shop around the traffic.
2 the number of similar shops and business scale.
3. Potential consumer size.
4. Best-selling product types and prices.
5 similar lingerie brand merchants to maintain the amount of goods and daily sales.
Join underwear brand pre-market study
I. Target customer income level
In the rich gathering place to open upscale product store is targeted at the characteristics of high target customers.
Second, traffic is convenient
Whether the customer parking is convenient, the convenience of goods transport, take the bus to the store is convenient, etc., which have a great impact on sales.
III. Service area population situation
The more dense the population near the shop, the better. At present, many big cities are relatively formed a variety of regions, such as the University District, tourist areas, commercial areas, shop should pay attention to analyze the situation.
Fourth, the facilities around the store is good.
In order to avoid business by the fence on both sides of the road, underwear brand franchisees should choose street shops this way: there are two typical streets: one is only the lane and sidewalks, the vehicles on the road, consumers can see the streets on both sides of the shop Pedestrians can enter the shop on the street. But if the street width is more than 30 meters, sometimes it will not get together. The street 25 meters wide is the most popular and customer-friendly. Another typical street is: lanes, bicycles and sidewalks were separated, which is a closed traffic, is not conducive to shop.
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Nanjing Tongde Garment Co., Ltd. , https://www.greenwearofficial.com