LIGAO's Trend of Men's Wear in Spring-Summer 2014 - Ji Qingsong's Designer Series Conference

“The horizon, the vision, and the design of the horizon are not only a self-travel of art, but also the depth and depth of the development of a visual field. At the same time, they use their works to make a wise, sensitive and creative response to this world and to examine us and The relationship between family, friends, society, and self in order to achieve organic unity--Qi Qingsong

Simple black and white is the high color of popular colors

(Reporter:) At 5:00 pm on August 18th, Beijing time, Ji Qingsong, the design director of LIGAO, an original fashion men's fashion brand, released the 2014 men's spring-summer designer series “Views and Realms” at the Guangzhou FTC. On the show floor of Russian-style architecture, Oriental classical music interweaves with Western pop rock tracks. Male models are like an elegant literary man full of wisdom and talent. He is graceful, imposing, and tender. 60 sets of LIGAO men's designer series in the spring and summer of 2014, the live picture is beautiful. Designers from the Chinese culture of freehand brushwork and European design of the plastic arts in the cross-border and created the series, adept at mixing and irregular structure and deconstruction of the concept of LIGAO (LIGAO) men's wear a balance of nature, self, The relationship between the humanities, art and fashion, through the blending and colliding of the classic elements of the East and the West, LIGAO men's clothing redefine the current art fashion in the form of cross-border culture.

The Blending and Collision of Eastern and Western Classical Elements is Ji Qingsong's Way of Expression

LIGAO men’s wear has been advocating a kind of sentiment for human and nature, humanities, cities, and natural roles. Force, on behalf of breakthrough; high, on behalf of taste. Since the beginning of the brand operation in 2009, it has been adhering to the British style of simple fashion and structural design, and has continued to pay attention to the fashionable and civilized lifestyle of the urban middle class. In the modern society where smoke is hazy, people are eager to return to life. In the process of cosmopolitan civilization, LIGAO men position themselves as an elegant gentleman who pursues fashion, natural low-carbon, humane care, and social responsibility. Fresh and elegant, taste and temperament refined; gentle, wisdom and conservation extraordinary. Through the launch of the LIGAO Men's Spring/Summer Fashion in this “vision/border” fashion, the brand's philosophy of pursuing the balance between nature and humanity has been extended and developed to lead the brand advocates in discovering beauty, creating beauty and appreciation in life. nice.
The origins of culture are extensive and profound. LIGAO men's fashion has always paid attention to the integration of multi-cultural ethnic elements. The series of "Views and Realms" converges and inherits the art cultures of the East and West. They use fashion design to directly express the new cross-border fashion of "life, art and culture." Simple but not simple, innovation is not extinguished, always embeds the spirit of innovation into the brand design, allowing the advocates to experience the meaning of the “vision and the world” and reexamine themselves and family, friends, society, and self from various fields. The relationship between.

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