[China Glass Network] Although the current e-mail marketing has gradually become quiet as it is tomorrow, the era of in full swing has long been history, but because of its own advantages, it is still unmatched by some other promotion methods. First of all, its low cost, hundreds of thousands of e-mail addresses purchased for tens of dollars, one or two hours to get, all issued, extracting 10 customers from 100,000 e-mails is a high return, and this is also the website A way to quickly increase traffic. But what I am talking about is a free mass mailing. Of course, with the maturity of mailbox anti-spam technology, it will basically be judged as spam. Of course, if you can cooperate with the mail service provider, the mail will appear in the user's mailbox smoothly and decently. In the Sina mailbox, I will receive the promotion email for two days, and the recipient will be unified as ****@sina.com.cn. It is certainly better if I can do this cooperation with the mail service provider.
It is a process that the mail can successfully reach the user's mailbox;
The user opens the mailbox to see the topic and open the email is the second process;
After you open it, you can see that it is an advertisement that has nothing to do with yourself. Is it to continue to look at it, or to directly close the email or delete it to the trash can? This is the third process;
The person who left the browse can click through the link to successfully enter the website. This is a later process.
Completed the entire steps of email marketing. So if there is a problem in one link, it can't achieve the purpose of email marketing.
I received an advertisement today, although some "rape" the meaning of the person's eyes, but its practice is still very useful. Under normal circumstances, the advertisement emails I generally receive just look at the email header and sender information to determine whether it is deleted or not. If you do not know what the email is, open the email and delete it. The title of this email is weird. I just saw the "FW:×××" when I opened the mailbox. I saw the sender's email address in front of me. I didn't seem to have sent an email to it. After opening (the second process passed smoothly, but it was unethical), suddenly realized that it was an advertisement. This page is very cute, I didn't close it immediately (the third process passed). Its language is very special, not the kind of "I am selling leeks, my family's leeks are fresher", and more like a kind old aunt talking to you. The theme is also very interesting. I will share the screenshot of the middle part to see how it is done:
Help me register a member or rely on the previous time. When your mouse is still moving in the middle of the page, will you naturally fall into the middle of the big "now landing"? I remembered the password - six six, and went straight into the chain...
But one of their emails that I think is not good is the word "completely free". Chinese people like to be free, but I have never seen a recruitment website user registration fee! With the free banner as a signboard, I will associate you with some scammers who do "free" activities!
In short, their approach is worth learning and thinking. I can't talk very well, but I can be said to be very serious. I can firmly grasp these four links and make email marketing so meticulous. The more important point of email marketing is the ability to meticulously and meticulously craft these four processes!
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