Speak novice with personal experience - How to make Taobao from scratch under the new rules

Taobao is now so hot, working life is not dead, I believe more and more people will be tempted, like me, full of enthusiasm plunged into Taobao - this has been stationed in a mighty business battlefield.
History is strikingly similar, many years ago, there was a word called "the sea," and now there is a word called "into the Amoy." The first batch of those who went to sea now became the "rich second generation" father, mother, 05 "Amoy" those who now became the crown, the main force of the Golden Delicious. Can people who follow behind? The same burning passion, after knowing that those who will always pay more predecessors sweat, tears.
7.8 A change of rules, a glorious one, the bulk of the dead batch of sellers, wound injuries, and I was after this into Taobao's sales force!
Cup or wash, since the history of witness. I only know belief in Fu Xi's gossip: all things cycle, excellent and class bad distance is always only a front-line difference.
I choose the clothing, but also women's clothing, Taobao Thunder less than the pretentious combination of boxing let me understand: the industry to shuffle, and those who engage in counterfeit goods, garbage, mixed shelf time, insufficient funds , Will be forced out Taobao. Taobao perennial sales of women's first will be the brunt.
Speaking of this, I believe we also see my strategy. Yes, I just want to engage in women's genuine, rely on quality, service, play traffic. Everyone may say, you say this, is an individual knows, you are a seller without a heart, how to play those giants?
Oh, and you do not know, I did this decision before, I know nothing about women, did not know where to purchase, and I have not even entered the background of Taobao once. And my investment is 10,000 yuan, I am alone.
how?
Find the source and everyone is the same, my first step is to find the brand of authentic sources.
I was faced with four choices.
First, find their own factory OEM their favorite style, stick their own brand Second, to the factory take Weihuo, paste their own cards Third, to the clothing wholesale market, pick their fancy goods, the same as into a few pieces Fourth, the Internet agency Brand, responsible for their own selling, shipping on the home.
I am ten thousand yuan, what kind of delivery method do you think I should take? Only three or four.
The three choices I face are:
1 wholesalers can not give me a low price, because I get a small volume of goods.
2 Also, if I want to be a promotion, if a large amount of turnover, the wholesale market supply is not enough how to do? If you do not do promotion, I sell a few days, I sell one and then go to the clothing wholesale market to take one, that is worth the candle.
3 when I get goods, who will help me to see the shop?
4 Also, the most critical is that they are generally not directly managed, it is difficult to get the brand authorization. Taobao now infringing too much.
Choose four I face the situation is:
1 certainly not just my family is doing a product agent. The same goods are estimated there are hundreds of individuals online to sell. And more than half of the profits were gone home, I only got a hard-earned money.
2 There are some agents what the advance payment, in case pay the money on the floor, I can only consider themselves unlucky.
I am here to tell you the most stupid way to open Taobao both supply, promotion problems, you have time distress, not to go to Taobao forum to see, of course, the premise is that you can read through a large amount of reading the real Practical information.
This is my conversation in Taobao found a post:
A: Are not you in Shanghai? Baidu search in your search to see if there is a brand agent in Shanghai, to find those direct factory shipments, and some in the past to see if it is deceptive.
B: Shanghai should have it.
C :: prepayment is how is it?
A: You did not understand me. To direct you to see is to see this prepayment will not be cheated.
B: That does not need advance payment?
A: What's so good? Nominally do not accept advance payment, in fact, how many unspeakable hidden things? In general, a sale of this agent, a lot of them are two change hands, three hands, under the house and then under the house, they aim to find the next home, so they will of course unscrupulous ah, they say a penny Put in, you make money I ship, wow, the world is so good. Your newbie like this so much, so everyone rushes into the crowd, selling a few hundred people, but the consequences of such a price disorder, dozens of clothes a price. And service can not be guaranteed! You sell a goods, if he went to his home, his home and then find the home, the result was found out of stock, how do you do?
B: That received a prepayment will be able to solve these problems?
A: What do you think of the purpose of prepayments? It is the name that you have to save how much money, and then use the money to change their goods, one by one for the change, the money changed over, and then get goods is the real one on behalf of the hair, and then sell it Give money. In fact, it double-edged sword, one is to test in the end is how much determination on Taobao, how much its products are determined, you even have hundreds of dollars of goods are not sold confidence, how dare to do promotion, that is true Burn stove. You do not promote, not sold for two weeks, it wants you to do it? Two can rely on this to exclude a large number of poor quality novice, leaving some humble, well trained, in selling prices, technology, services are given to you protection. You say this is good for you, or good for him? Both are good, you become a virtuous circle, it has money earned.
This biased conversation is about how to choose an agent. The poster owner sticks out this conversation, which is more valuable than anything he said before, because it makes me suspicious of a free agency, my impulse being poured Went out. But what can not be done is the truth our ancestors told us: it does not have to be a liar either.
Fortunately, I am in Guangzhou, I collected a lot of information, and then selected a few brands, went to the various companies a field visit, and finally chose a more professional brand. In fact, this discovery, the real professional clothing brand , have to accept advance payment. Until recently I left Taobao, I have been doing this brand.
The introduction of traffic supply problem is solved, and now I encountered the problem is the second step: how to introduce traffic.
The post on this issue is too much, I will not go into details, anyway, is one, do everything possible to create popular baby. Traffic through one item drives the flow of other items.
I mainly tell you about my details on the express train.
Because I know the clothes I sell because of the agency's sake, certainly more than one person selling. So I decided to change the title of the product completely different from the default data packet sent to me by the merchant. So as to avoid customers looking at my through train, and then through the keyword search to another are also selling this product baby, its price is better than I am better, the price is lower than I am not unjustly dead.
The rest is clichés, things the world knows:
The coverage of the title to do a wide range of genuine feeling, there is a promotional feeling.
Pictures in the description of more points, promotional efforts to increase the point, the associated goods more points, shopping security is guaranteed.
Really, I only use one train through the train, constantly through the statistical tools to study train, at what time, what city, what key words combination, what to introduce chewing head. Then is to go to participate in various activities, activities I vote, as long as the investment is not too large. I think other free promotion methods, such as what forum, gang post ah, although effective, but calculate their own investment time and found that in fact more expensive. Then there is the ad network, Google adwords, I think not enough direct, because I tried, the conversion rate is much lower than the through train.
In this way, I have done four drilling six months, did not engage in any cheats. I put the rest of the original 9500 used in the promotion.
Customer service third step is the reception area. The introduction of traffic, how to keep it is a big problem.
There are also many posts on this topic. But I believe in one, odd goods: you have to allow customers to feel this stuff will not sell soon sold out. From the human point of view, what genuine, what quality, are clouds, as long as everyone is buying, it must be genuine, high quality. Of course, I also sell genuine products are genuine, high-quality funds Taobao out of a new thing, called Taobao loans, this is a good thing. If the customer did not confirm the payment in time, but if you are in urgent need of purchase this time, Taobao loan is a good helper.

Well, these are all for novice, the veterans will not Paizhuan, I hope my experience can give you some help, said at the beginning, history will eventually witness my success or failure, but now there is no The passion, though not more successful. By the way to be an advertisement, I am now in Yueyue brand clothing store is responsible for the entity to join and network agency investment, which is more than I agency Shanghai that company more professional brand women's company, whether you are looking for home brand Taobao Deputy agents, or want to talk about Taobao technology, I welcome Q.

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